Dobromir has over 20 years of experience in marketing and social research. He has been working in Market LINKS since the establishment of the company, and since 2017 he has been its manager. Sociologist from Sofia University “St. Kliment Ohridski”. Honorary assistant in the Department of Marketing and Advertising, lecturer in the discipline “Research Methods of Marketing”. He has led research and consulting projects for numerous Bulgarian and international companies. In addition to the classic topics of marketing research, he further develops his professional expertise in brand positioning and repositioning, Customer Journey, Product Design, Customer Feedback and design and architecture of information collection and analysis systems.
Join the Dobromir session to find out how the pandemic has affected Bulgarian consumers and how we expect our behavior to change in 2022. Are we going to be more cautious? Which product categories do we tend to save on and which ones would we spend more on? What does this mean for brands? Answers to these questions will be provided by the presentation of the results of the research program of Market LINKS over the past three years.
.svg){kind=logo}
.png)
.png)